We recently worked on an exciting project with Travelport, a leading provider of global travel distribution systems. Travelport asked us to carry out a usability test on a new product that they had developed for travel agents booking hotels online, called Rooms and More. The research was carried out with travel agents in 5 different countries, and helped provide insights into the usability and user experience of this new product.
This is what Travelport said about working with Webnographer:
Prior to launching a brand new product in the market to our existing customers, we really wanted to hear from them. As always, you make some assumptions in your initial designs, but we needed a way to test things out that would allow us to make changes before we rolled it out to everyone, and had to react to their feedback.
Faced with the choice between a simple questionnaire [that does not really deliver quality results] and lab work [which gives you quality, but also has the drawback of costs and really limiting the number of people you can get feedback from], we found that the Webnographer remote testing solution was the perfect fit!
We worked with Webnographer to run our customers through a series of tasks, and the ability to see their real-time feedback, and then play back their session was invaluable.
James and Sabrina not only helped us define and design the testing, so that it brought us actionable results, but also delivered a well thought-out, extensive report on the tail end – allowing us to really focus in on the key changes we need to make. We liked it so much, we signed up for more.
Head of Product, Consumer & New Ventures